In 2025, many professionals still cling to outdated LinkedIn myths—treating it as just an online CV, prioritising connections over content, or assuming it’s only useful for job seekers. The reality? LinkedIn has evolved into a dynamic platform for thought leadership, business growth, and strategic networking. With data showing that active content creators receive 4x more profile views and that B2B companies see 2.5x higher conversion rates through LinkedIn ads, it’s clear the game has changed. At Lucy Bingle – LinkedIn Experts, we help professionals break free from these myths and build powerful, engaging LinkedIn strategies that drive visibility, credibility, and results.
HOW TO SLICE and DICE YOUR CONTENT
Does the idea of creating content feel overwhelming and sometimes downright impossible when you already have a full workload? This is something our clients tell us all the time. Don't worry, with these easy steps we show you how to maximise every piece of content you have!