Be mindful that 40% of LinkedIn users access LinkedIn when they are on the Go...
Profile Tips:

  • Short and sharp Bio - forget long wordy paragraphs, people want to be able to skim-read.

  • Include your "calls to actions" in your Profile Summary (URL / email address)

  • Add media - documents / video / whitepapers

  • Share "snackable" news - infographics / article links / commentary