So how does LinkedIn fit within the marketing framework today? To put it in layman terms, it’s kicking goals left, right and centre. If done correctly and consistently, LinkedIn marketing is super effective.
We are excited to share with you our most successful campaigns and demonstrate real-life examples of the marketing strategies guaranteed to lift the end game of your LinkedIn presence.
It’s all about connection. If you can connect with your audience and draw them in you will build excitement, value, and provide the space for sharing. Your listeners, will become customers and then fingers-crossed, brand advocates.
The bottom line is that digital disruption has completely changed the sales and marketing landscape.
Clients and prospects know what they want and why. When prospects have questions, they search for answers online instead of relying on information from a salesperson.
Sales and marketing must align themselves to reach their target market.
Let's pause for a moment and examine the potential impact of the Facebook change announcement on the social media landscape and what it means for LinkedIn.
“Lucy was a bright spark for our marketing and branding efforts, in particular our LinkedIn initiatives, for the team in Shanghai. Really enjoyed working with her and she provided great support from the Group HQ in Sydney. Her insights, tips, and LinkedIn knowledge was a huge help and really taught us how to increase our visibility, network, and the effectiveness of our online presence as headhunters. Hope to work again with her in the future!”
