To have an effective digital marketing strategy, you need to have a content marketing plan. Consistent content marketing builds brand awareness and creates business opportunities.
LINKEDIN - CONNECT STRATEGICALLY
THE QUESTION - Do you cast your net wide and connect with everyone on LinkedIn, in the hope opportunities comes your way? or Do you only connect with people you know personally and have an existing relationship with?
Want to know the real deal when it comes to building an engaged network? Read on...
SO, WHAT IS LINKEDIN MARKETING… AND WHY DO I HAVE TO DO IT?
The bottom line is that digital disruption has completely changed the sales and marketing landscape.
Clients and prospects know what they want and why. When prospects have questions, they search for answers online instead of relying on information from a salesperson.
Sales and marketing must align themselves to reach their target market.