You don’t need to post daily to stand out on LinkedIn - strategic, thoughtful comments can be just as powerful. A “good” comment adds value, is specific, sparks conversation, and keeps the focus on the author rather than yourself. Done consistently, commenting builds visibility, trust, and authority - turning everyday interactions into micro-networking moments that get you noticed.
Is Your LinkedIn Actually Working? The Real ROI Explained
An optimised LinkedIn profile isn’t just a digital résumé - it’s a lead-generating, opportunity-attracting, credibility-building asset. When done right, it can deliver tangible ROI in the form of quality leads, career offers, and collaboration requests, as well as intangible returns like trust, authority, and long-term brand visibility. The question isn’t really if it’s worth it - it’s how quickly you can turn your LinkedIn presence into one of your most valuable business tools.