QUICK TIPS: 5 Things to IMPROVE Visibility and Engagement

1. BEFORE YOU POST
- Comment on a few posts that appear in your feed
- Reply to comments that have come through on your posts
- Interact with posts that appear in your feed

2. CHECK THE TONE of your post 😊
- Is the message engaging?
- Have you added a video or an image?
- Does the post sound like "you"?
The Tone of Voice influences how people respond to your message.

3. OPTIMISE your Profile Page
- Make it easy for people to find out more about you
- Make it easy for people to get in touch with you
- Take advantage of all the different sections of your page
Your profile page should be a leadmagnet

4. REVIEW your Featured Section
- Add current high-performing posts, case studies, media releases, videos, newsletter links, and website page
- These pieces of content validate that you are an expert!

5. CONSISTENCY IS KEY

- The LinkedIn Algorithm rewards consistency, so stop the erratic LinkedIn activity and start scheduling 1-2 high-quality posts per week.